The Sad Thing is That I'll Probably Like the Clothes

I was reading the Vogue Dailies and saw this article:
Following our report last week that we were expecting an announcement any day, Reebok confirmed yesterday that it has signed a multi-million pound deal with Scarlett Johansson who will act as the new face of the brand. As well as starring in a new global ad campaign, Scarlett will design her own line of retro-inspired sportswear and footwear, which will be available in the spring next year. read more

I love Scarlett Johansson but I'm sick and tired of celebrites "designing" clothes. Enough already! I get that everyone wants money. I mean, I would love some extra cash but you don't see me doing something that I am completely underqualified at for money. I do it for free.


Anonymous smartie said...

I think nowadays celebrities are trying to hard so they tend to dip their hands into too many pots. like stick with something. singer? sing. actor? act. stick to it. sheesh.

4:43 PM  
Blogger Jill the Near-Sighted said...

Do they even really design it or just say yes or no to designs?

6:00 PM  
Blogger Gloria said...

I think it varies between celebrities- like Gwen Stefani probably (or more definitely) designs the clothes. I'm not too sure about the technical aspects though.

6:18 PM  
Anonymous Anonymous said...

what's wrong with making money endorsing clothes you love?

is it better to lend your name for no money?

10:00 PM  
Anonymous Lexie said...

i agree with smartie; i just think celebrities think they have to mass market themselves to gain more popularity & more money. stick with one thing.

ps. i am loving the frequent updates!

12:22 AM  
Blogger Sarah said...

scarlett johansson is pretty, and an okay actor, shoe designer??? what???

12:38 AM  
Blogger pennylane said...

now, now.. that gloria is talking! gwen stefani is absolutly to die for. her clothing is wonderous. but celebs sure have to be everywhere. and its rather annoying to walk down your favorite department store seeing the newest design being endorsed by that celeb that you'd enjoy never hearing of again.

opinions, opinions.

cool post :]

2:13 AM  
Blogger lovely m said...

yay for scarlett and i can't wait to see what she designs!

2:18 PM  
Blogger Rin said...

I almost feel like an actor/actress or a singer is selling out when they try another aspect of show business. But you've got to stop and think about it. They are their business. When they decided to try singing, acting, designing, endorsing, etc., they're just expanding their business. Its like if McDonald's started selling donuts. They're just broadening their horizons and building up business.

The really annoying thing is, though, is when they suck at it but still keep trying it.

3:41 PM  
Anonymous Anonymous said...

I know what everyone means, but I can't blame her for trying to expand and make more money. To each their own.

4:29 PM  
Blogger Kim said...

I'm sure I'd hate it, if it weren't scarlett johansson. But she's adorable so whatever she's selling. I'm probably buying.

5:14 PM  
Blogger LuLu&Delonda said...

i think sometimes the whole crossover thing can work really well, but not always. like paris hilton singing.. but what did she even crossover from? ahah. i am kind of exicted for the line though because it would be nice to have sportswear thats retro and fun.

5:53 PM  
Blogger Kit said...

Very cool stuff. But I'm not really into the Scarlett Johansen stuff. If you have a passion and a talent, design, if not, don't!


check it out

5:58 PM  
Blogger the muse said...

I think they just own the label or endorse it...either way, I don't think they actually admit to sketching out the designs and everything.

6:12 PM  
Anonymous leila said...

who cares whether they design it or not, in most cases the fashion is ugly

8:03 PM  
Anonymous Anonymous said...

scarlett has cute style, but who knows if it's a stylist or actually her? so who knows if she can really design something or if she'll hire someone else to do that too?

8:49 PM  
Anonymous Anonymous said...

if it looks good i'd go for it. if it sucks i wouldn't buy it. i don't like or wear clothing/purses that have initials/brand names/logos on them. it's more about quality and style than the name label status for me.

it's kind of like when carlos santana came out with a shoe line i was like "huhhh?" but there are actually some pretty good styles in that line.

9:26 PM  
Anonymous Brenanananna said...

I'm confussed.. is she designing or endorsing?

8:48 PM  
Blogger the muse said...

ehhhh, I don't know, but they usually say the people are just coming out with a new line so...I mean you can't expect to her actually design it, y'know? Like Jennifer Lopez just bosses them around and says whether she likes the design are not.

12:43 AM  
Anonymous Anonymous said...

both...im pretty sure shes designing her own sportswear but endorsing everything else under their name

6:03 PM  
Anonymous amie said...

leith, i seriously need your help!...my school is getting standardized dress (aka khackis and polos) for the first year ever and i cant find any way to look original or any brands that fit right :[

6:13 PM  
Anonymous kiki said...

I don't know, If I was an actress that was as famous as Scarlett I would try to expand my business as much as possible, so more people would go and watch my movies and eventually I would become more famous. Plus, it's cool if you love fashion and you get to design for a famous company. That's just my opinion.

10:40 AM  
Anonymous Anonymous said...

some people are just good at many things

but the thing about this is

even if their designs suck

people will still buy them anyway

and is everyone designing stuff now?

cos they basically all look the same

8:36 PM  
Anonymous Sophia said...

thats very judgmental of you.
who says they're doing it for money?
like you said, they have enough.
Maybe its just something they want to do. They get money for it, big deal. waaaah. get over it. you sound childish. like "THEY GET MONEY FOR IT AND I DO IT FOR FREE. TAKE THAT, SCARLETT!"
so basically. don't hate. appreciate.

5:39 AM  
Anonymous Anonymous said...

I loved her in Lost in Translation. Also she has a cool style.

1:05 PM  

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